Floor graphics provide the opportunity to display your message on an often overlooked area. This unique application allows for advertising specials and promotions without obstructing product views and aisle space. Floor graphics can also be used for directional signage and have become very popular at tradeshows. Typical applications are relatively short-term necessitating an adhesive that permits easy removal.
Media types can be matte, satin or glossy. Some media types have a textured surface for image enhancement and traction control. Over-laminates are an important consideration due to traffic wear and tear, constant cleaning and traction control. Best practices indicate using a material that is approved under ASTM D2047.